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The Color Factory  - New York

The Color Factory

Save Over 10%
The Color Factory
REG $43.41 from $38


Experience the brilliant colors of New York City in this hands-on art installation in SoHo that is wowing visitors of all ages. Your senses will be awakened when you realize color is everywhere in the Big Apple, even the most ordinary places! Collaborating with local creatives including artists, makers and designers, Color Factory connects you to the dazzling palettes that make New York unique. This self-guided tour takes you through a series of 16 interactive rooms where you can see floating balloons with sayings written by local students, colorful treats like a custom ice scream scoop, and an infographic that you can walk on. And don’t miss the radiant dance floor and celebrated ballroom that the Color Factory is famous for.

Why Go?

Best Known For:
See a wide range of colors a multi-sensory exhibit and have fun doing it

After this concept took San Francisco by storm in 2017, Color Factory worked with the top creative minds in New York to open up a brand-new show in the Hudson Square neighborhood. With more than 20,000 square feet to explore, this exhibit brings the colors of New York City to life right before your eyes. Put on your favorite color and head to SoHo when you get discount admission to Color Factory on

Additional Information

Mondays noon to 8pm
Tuesdays noon to 8pm
Wednesdays noon to 8pm
Closed on Thursdays
Fridays noon to 9pm

Approximately 1 hour

Age Restrictions:
Children age 2 and under are free


Color Factory, 251 Spring St
New York, NY 10013